Chicken tastes better when it’s
changing
the world.
It’s more than great-tasting chicken. It’s a delicious way to fight food waste and combat climate change.
How can it be?
We give a cluck about fighting food waste.
Did you know that 40% of healthy grocery store food gets tossed into a landfill? That’s not okay. We know we can, and should, do better.
We pick up healthy surplus food from local grocery stores after food bank donations —
then load them into reusable coolers (like the kind used for picnics, but bigger).
We turn that healthy surplus grocery food into nutrient-dense chicken feed that mimics their natural diet.
You buy the chicken at your local grocer
and feed your family great-tasting chicken and combat climate change from your kitchen. Winner, winner!
Good for Plate.
Soon you can enjoy 100% natural*, fresh and amazing tasting Do Good chicken. And you’ll find it in the poultry section, right alongside the chicken you usually buy. We’re going to make chicken a whole lot better for the world. Somebody has to.
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100% natural (minimally processed, no artificial ingredients)
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Hatched, raised and harvested in the U.S.A.
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No artificial ingredients, antibiotics, hormones or steroids
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Cage-free
Good for Planet.
Our chickens are raised on a diet that includes ingredients made with nutritious surplus grocery food. That means when you choose to cook with our chicken, you become a part of something bigger — fighting food waste and climate change at the same time.
Each of our delicious Do Good Chickens stops approximately 4lbs of surplus groceries from being thrown away, thus reducing nearly 3lbs of greenhouse gases (CO₂e).
That’s a lot of weight off the world’s shoulders.
Statistics provided via ReFed.
Why buy Do Good Chicken?
Besides enjoying great-tasting, wholesome chicken, your purchase helps to:
If you eat just one package of our chicken per year, you’ll stop a pound of food from going to waste. And if you’re a normal U.S. consumer, you eat an average of 98 pounds of chicken a year. Imagine that impact!
We are the first U.S. chicken brand to combat-climate change. We created a closed-loop system where surplus food isn’t going to waste. Instead, it goes into nourishing chickens, with the potential to significantly reduce greenhouse gas emissions.
Chicken is delicious. When you purchase Do Good Chicken, you can eat what you love and feel great about every bite. Plus, our chicken is 100% natural — no antibiotics, no added hormones or steroids. Just cage-free chickens raised in the U.S.